Marketing

  • Noel Capon

    Noel Capon

    In his role as Chair of Wessex Press, Noel Capon brings a unique perspective as an experienced Marketing educator, researcher, author and professional, originally trained as a research chemist.

    “I knew when I completed my doctorate in Chemistry that I didn’t want to be a ‘bench’ chemist.” By that time, Professor Capon was very interested in Marketing and began his career working in Marketing for Imperial Chemical Industries (ICI) in his native Britain.

    Professor Capon has been a leader in Marketing ever since, applying an analytical approach to solving business problems.

    That’s what led him to launch Wessex Press, Inc. (formerly Axcess Capon) almost 20 years ago.

  • Jeremy Kagan

    Jeremy Kagan

    Jeremy Kagan is the Managing Director of the Eugene Lang Entrepreneurship Center at ­Columbia Business School, where he oversees the entrepreneurial curriculum and programming, the multimillion dollar Lang Investment Fund, and the Columbia Startup Lab. For over a decade he has also been a Professor at Columbia Business School, Department of ­Marketing, in the MBA, EMBA, and Executive Education programs, teaching in the areas of Digital ­Marketing, Strategy and Innovation, and Entrepreneurship.

    He previously founded PricingEngine.com, a SaaS marketing technology company helping small businesses manage search marketing (SEM) and digital advertising, with peer benchmarking, a simple, unified platform for deploying and managing campaigns, and many other features to save them time, money, and acquire more sales and leads.