Collection: Textbooks
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Strategic Management Communication for Leaders (5th Edition)
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Essentials of Management (12th Edition)
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The Virgin Marketer: Create Your Market Plan (5th Edition)
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Capon's Marketing Essentials (2nd Edition)
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Digital Marketing: Strategy & Tactics (3rd Edition)
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Procurement Confidential
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Capon's Marketing Framework (5th Edition)
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Managing Marketing in the 21st Century (5th Edition)
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Analytical Method Validation
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Los Clientes Ganan, Los Proveedores Ganan
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Customers Win, Suppliers Win: Lessons from one of IBM's Most Successful Strategic Account Managers
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Economic Issues and Policy (8th Edition)
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Let's Discuss: Second-Language Learners Share Ideas (Student Edition)
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Let's Discuss: Second-Language Learners Share Ideas (Teacher's Edition)
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Sales Management: Shaping Future Sales Leaders (3rd Edition)
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Disruption: A Salesforce Braves the Storm
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Capon's Entrepreneurs Gallery
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The Dictionary of Selling Terminology
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Management: Meeting and Exceeding Customer Expectations (12th Edition)
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Customer-Centric Selling (2nd Edition)
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Essentials of Management (11th Edition)
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The Logic of Academic Writing
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Principles of Business Forecasting, Part I: A First Course in Forecasting
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