Wessex News

Wessex News

Featured Book: Customer Centric Selling by Professor Krawitz

Featured Book: Customer Centric Selling by Professor Krawitz

This book examines all aspects of implementing a professional consultative sales organization. It can be read cover-to-cover for a comprehensive perspective, or chapter-by-chapter for a more topical view, based on your...

Featured Book: Customer Centric Selling by Professor Krawitz

This book examines all aspects of implementing a professional consultative sales organization. It can be read cover-to-cover for a comprehensive perspective, or chapter-by-chapter for a more topical view, based on your...

Featured Author: Professor Jeff Krawitz

Featured Author: Professor Jeff Krawitz

Jeff Krawitz joined New York University Leonard N. Stern School of Business as an Adjunct Professor of Marketing in 2005. Previously, he taught at Columbia University and San Jose State...

Featured Author: Professor Jeff Krawitz

Jeff Krawitz joined New York University Leonard N. Stern School of Business as an Adjunct Professor of Marketing in 2005. Previously, he taught at Columbia University and San Jose State...

Featured Book: Creating Your Market Plan

Featured Book: Creating Your Market Plan

Check out our featured book this week, "Creating Your Marketing Plan: The Marketing Plan" by Professor Noel Capon. Find the book here.

Featured Book: Creating Your Market Plan

Check out our featured book this week, "Creating Your Marketing Plan: The Marketing Plan" by Professor Noel Capon. Find the book here.